The funny thing about history is that what is unexpected in past is obvious in the future. A fine example for this is nomination of Narendra Modi as PM candidate from the BJP. If one were to go six months back, one would see a torrent of articles and op-eds on why Narendra Modi would never be declared as BJPs PM candidate. But today, if one were to look at it dispassionately then it seems the anointment was long overdue and it was just a matter of timing.
Now coming to the point, recently when I was going through the
archives the economist magazine out of curiosity, I came across an interesting
insight which I would like to share. The so called opponents of Modi (including
congressmen, pseudo-secularists, bankrupt intellectuals and plain retarded
people) keep throwing in words like Hitler, Genocide, Holocaust, Goebbels
and other Third Reich
names whenever one mentions about Modi. But as one might be aware, their
knowledge on anything let alone history of 20th century world is nonexistent.
Hence I would like to share with them the interesting story in WWII
of Fall of France in 1940. Without going over in too
much into background, WWII started after Germany invaded Poland forcing Britain
and France to declare war on Germany. Britain and France combined were much
stronger than Germany. Britain had an army of 16,50,000 and the French even
bigger with 50,00,000 men under service. This coupled with other allied nations
of Belgium and Netherlands (10,50,000) brought the total size of Allied Armed
forces to 87,00,000. Germany on the other hand just had 42,00,000 men under
service. Similarly the allies had more tanks (3383) when compared to Germany
(2445) and the allied tanks were superior to the ones the Germans had.
As the
table below illustrates, the Allies had numerical superiority in all the
aspects of warfare.
Allies
|
Germany
|
|
Armed Forces Strength
|
8.7 Million
|
4.2
Million
|
Tanks
|
3,383
|
2,445
|
Artillery Guns
|
13,974
|
7,378
|
Aircraft
|
2,935
|
5,638
|
In addition to this, France had built a fortified
wall between them and Germany called the “Maginot Line”. This was supposed to impenetrable
and was fortress with provisions for millions of men, hundreds of artillery
guns, etc.
Now naturally, the so called “experts” before the
war expected the allies to win. They would cite that military arithmetic favors
the Allies. Germany was foolish to declare war on the Allies. How could anyone
break through the impressive and impenetrable Maginot Line. Where would Germany
get the numbers to defeat France. Everyone was of the opinion that the Allies
would defeat Germany and end the war.
But the result was a shocker. The smaller and less
equipped German army not only defeated the Allied armies but managed to conquer
France in just 6 weeks. It took them even less time to conquer Belgium and
Netherlands. This came as a surprise to everyone.
The man behind this brilliant success was HienzGuderian, one of the commanders of the German army and the man credited with
the development of “Blitzkrieg” or
Lightening war. His favorite catchphrase was “Nicht Kleckern Klotzen” which
translated to “Don’t tickle but smash”.
Now one might wonder what all this history has to do
with the present, specifically 2014 elections. It does, for today the congress
party reflects what France was before 1940. Their approach to elections is
similar, defensive, un coordinated, attacks in fits and spasms. Congress today
might enjoy the numerical superiority in money, media support, etc but is bumbling
its way to the battle. The Food security bill and Direct Cash Transfer are the
Congress’s new Maginot Line. Just like France expected Maginot line to win its
battles, Congress foolishly believes these so called “Game changer” bills will
win its elections. Just like in France in 1940, Congress’s commanders are men
who cannot command and its second line of leadership is busy fighting sectional
wars within itself. The congress rank and file are today as dispirited as French
soldiers in 1940 or even worse. They are poorly trained, lack motivation and
above all are confused in the conflicting directions that come from above. And
finally similar to that in 1940 France, Congress command is on the firm belief
that it will defeat Modi using the same old tried and tested methods, because
it enjoys superiority in the media while all the while the reality on the
ground is different.
Something similar can be witnessed today, in BJP’s game plan for
2014. BJP under its “Guderian” Modi is embracing this concept. Just as Guderian
made up for lack of artillery by use of dive bombers, Modi has made up for the
lack of Main stream media support by embracing the new social media. This is
the key to success, the utilization of the new weapons at your disposal in
innovative ways to achieve traditional targets. Modi just like Guderian understands
the need to exploit new tools to transform the battleground. And just like in
1940, the campaign will be fought on one unified message where different
aspects of a motivated organization will work in coordination to achieve this
one goal something similar to combined arms tactics of WWII.
It is humorous, when you see the parallels between the so called
expert analyses now and then. Air force and radio in tanks were not thought to
make a big impact in the war. How can a few thousands aero planes defeat a
million strong army. Just as in today, the so called experts deride on how
social media even can impact electoral fortunes. But they forget to connect the
dots, for just like in WW2, it was the combination of dive bombers with the
infantry and the tanks that won the day. Similarly it will be the coordinated
attack by social media platform in combination with the various on the ground
campaigns. NamoBrigade is
fruition of such an effort.
This is the whole point of concepts that are revolutionary, for
they are revolutionary because no one could have anticipated or expected their
impact. 2014 elections will thus be the new battle where Blitzkrieg will be
redefined. Where the old electoral strategies will be discarded and new
innovative ones will be devised. It will be where the book on fighting Indian
elections in the 21st Century will be written.
PS – It is my firm belief that post 2014 elections, one will see a
torrent of articles from the so called experts analyzing the results and
concluding how it seemed to make sense and how it was obvious from the
start.